Stake F1 Team is the new name on the Formula One grid in 2024 and already has superstar backing
Stake F1 Team is the new name on the Formula One grid in 2024 and already has superstar backing
Formula 1 team launches have become a non-event in recent years, but that’s all about to change thanks to a new team name o🌱n the grid.
Fan favourites Valtteri Bottas and Guanyu Zhou will be lining up for the newly-rebranded Stake F1 Team in 2024, and viewers will be in for a treat.
Last season even Max Verstappen joked about his title-winn🌌ing car never changing in appearance, but finally there’s a long-overdue shake up in the paddock.
Stake - the world leading betting, entertainment and lifes👍tyle brand - become the Main and Exclusive Title sponsors of Swiss constructor Sauber ahead of the upcoming season, and it’s a brand many may be familiar with.
Partnering with Premier League giants Everton Football Club, Stake also have deals across the UFC and even bo🌊ast hip-hop megastar Drake as an ambassador.
In F1, they made a headline appearance at the Abu Dhabi season finale last season, with Manchester City legend and all-time top scorer Sergio Aguero - another of their ambassad꧋ors - rocking up in a branded race suit from the treble-winning giants, instantly becoming the star of the paddock.
And the fun is set t𒁃o resume on F💮ebruary 29 when the 2024 season kicks off in Bahrain.
Teasing the rebranded name on social media, the F1 Team declared: “We're on a mission to unleash the most exciting team identity this team has ever seen. Gone are the days of the short and sweet. We're cooking up a feast.”
Edward Craven, the Australian billionaire and co-Founder of Stake, said: “We are thrilled with the opportunity to bring an electrifying and brand-new identity into our Formula One team, kickstarting the F1 s🃏eason with a bold team name, Stake F1 𓂃Team.
“Fuelled by deep passion for speed, innovation, and pushing boundaries, we are now ideally positioned to take the team to unprecedented heights from 2024 and beyond. The upcoming yea𓄧rs will be a thrilling ride with some mind-blowing activations planned that will redefine excitement on and off the track. So, brace yourselves and stay tuned, as Stake F1 Team accelerates towards an exciting future!”
The Ferrari-powered outfit are looking to shake things up next season as they mov♓e from a traditional outlook to a vibrant and dynamic one⭕ fit for modern F1.
The sport is currently booming thanks to Netflix’s Drive to Survive, but with things st✃agnating at the front, fans have been craving a change in the chasing pack, and they’ll finally get their first major switch-up since Aston Martin in ⭕2021.
Helping them do it will be🌼 Botta🅷s, the mullet and moustache-sporting Finn, who spends his spare time away from the grid participating in - and often winning - off-road cycling endurance events.
A ten-time race winner with Mercedes, the 34-year-old has been revitalised since leaving Lewis Hamilt🎀on’s team, with top ten finishes in the past two season openers.
Famously taking to a sauna ‘Finnish-style’ in front of Drive to Survive’s gigantic audience, Bottas has since e𓄧mbraced his natural e🌱lement, even hilariously gifting a nude shot to former teammate and close friend Hamilton.
There’s a heartwarming side to things too, though, with B🔯ottas auctioning off 5,000 prints of a naked swim in Colorado during mid-summer, raising a whopping £43,000 for cha꧙rity.
T🍸hat’s the kind of engagement F1 lovers can continue to expect from Stake F1 Team, who promise to take a fan-centric approach to matters over the coming seasons, taking a lead from the sport’s e🐎ver-growing viewership.
The Team will also have the opportunity to go bigger than anyone at🦹 the season’s most anticipated event, the long-awaited return to the Shanghai 🌟International Circuit in April.
The much-loved Chinese Grand Prix has been off of the calendar since 2019 due to the Covid-19 pandemic, but will finally make its return in front of one of its most passionate fan bases, who will all be look⭕ing to catch a glimpse of their first-ever F1 driver.
Zhou has been competing in F1 since 2021 as tജhe sport’s first Chinese driver, and hasn’t looked out of place for a moment as he steadily competes with Bottas.
A headline fifth-place qualifying in Hungary last season was the stand-out moment of his career so far, but he’s been making just as many statements in the paddoಞck with a fashion sense Hamilton may even✃ envy.
The pair will be looking to improve on last season’s ninth-placed constructors’ championship finish, and they certainly have the tools to do so with former McLaren whizz Andreas Seidl now the team’s CEO.
One of♚ the most respected bra🌠ins in F1, Seidl oversaw McLaren’s rise from the doldrums of the Honda era to returning to race-winning ways in 2021, and he’s now landed the man who helped him do it, James Key, as Stake F1 team’s technical director.
The foundat꧙ions are all in place for an exciting new era, and they include a storied 30-year history in F1 for Sauber that has been characterised by a team always punching above their weight to secure regular unexpected podiums and a status as one of the sport’s most-loved constructors.
Known for unleashing talents on the world such as Kimi Raikkonen, Sebastian Vettel, Charles Leclerc and Robert Kubica, doing F1 differently is in the team’s DNA, and now Stake are about to give that philosophy a boost of epic pro𒆙portions.
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